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Yugo x VCARB

Yugo | The Exclusive Student Housing Operating Partner to Visa Cash App Racing Bulls Formula One™ Team

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Yugo is the world's first global student housing brand and operator, designed for students, by students, with students. We create vibrant, sustainable, supportive spaces where our students can truly thrive.

Yugo’s industry-first partnership with VCARB will support our game-changing student experience—driven by the Live Your Best Life program— built on insights from thousands of students living with us worldwide. Based on three pillars—sustainability, professional support, and personal development— our students are empowered to live their best lives with confidence, purpose, and impact.

Together with VCARB Team, we will lead the way in motorsport by launching bold initiatives and creating an ever-growing and rapidly expanding Gen Z fanbase. 

https://www.visacashapprb.com/int-en/partners 

Student.com Powers into Pole Position for 2025

Rupert Spiegelberg, CEO of Student.com, discusses Student.com’s game changing new partnership with the Visa Cash App Racing Bulls (“VCARB”) Formula 1 team

Live Your Best Life on and off the racetrack

We are very excited to have formed this groundbreaking new partnership and are exploring the opportunities that will connect the world of motor sport with our students. To stay up to date with what we have planned, share your details with us
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Frequently asked questions

Who are VCARB?

VCARB is Visa Cash App Racing Bull Formula One Team. They are one of the official Formula One Teams alongside their sister team, Oracle Red Bull Racing. The team is based in Faenza, near Bologna, Italy.

The team aim is to be in the heart of the mid-field action, with the ultimate objective of challenging for wins. An integral part of that mission has always been to provide a launch pad for talented youngsters making their way in this sport. Many drivers come to Faenza having passed through the Red Bull Junior Programme, the academy that aims to take the best youngsters all the way through the lower categories to F1.
 

Who are the VCARB drivers?

For the 2025 season, the VCARB drivers are:

Why has Yugo decided to partner with VCARB?

At Yugo and across The Dot Group we know students. They are the priority in everything we do with their passion for life and education.

This approach is perfectly aligned with VCARB and their relentless focus on expanding their reach to the global Gen Z audience. This partnership ignites the shared passion to inspire, educate, and engage the next wave of motorsport fans.

This partnership with VCARB will supercharge our combined reach worldwide and accelerate our ambitions for the future. The possibilities are endless in what we can achieve together, and we are excited to get started this season.